In recent years, unconventional or non-traditional marketing strategies have gained popularity in India. These strategies include the use of viral marketing, influencer marketing, and guerrilla marketing, among others. Speaking to BuzzInContent.com, Manas Ranjan Hota, Co-founder ...
Social media usage is steadily growing, and we don’t see it slowing down anytime soon. In 2021, over 4.26 billion people used social media worldwide. This figure is projected to increase to almost 6 billion ...
During the coverage of Georgia’s Senate runoff Dec. 6, one of the networks interviewed a Republican woman who acknowledged the GOP candidate, former football star and Trump recruit Herschel Walker, was not the most politically ...
WHAT WE HAVE ON THIS PAGE Introduction Millennial marketing statistics: Millennial marketing is based on the demographic’s segmentation of the people. People from Gen X and Gen Z have totally different tastes in each and ...
New Delhi [India], November 14 (ANI/SRV): The Digital Landscape – Companies need robust social media & digital presence. Let’s face it, the internet has changed the game when it comes to business. No longer can ...
If statistics are to be believed, GenZ is said to have a strong purchase power. However, marketing to this audience requires brands to unlearn and relearn in terms of what works. GenZ is commonly referred ...
We’ve all scrolled through social media and come across a witty post shared by a friend. Perhaps it references a favorite TV show, or speaks to your current mood. If you were intrigued enough to ...
On a given morning, a conservative might grab an espresso from Black Rifle Coffee, which describes itself as “anti-hipster”; open up the soon-to-launch dating app, “Right Stuff,” founded by former White House Press Secretary Kayleigh ...
Agency advantage McNamara said that McKinney’s health and wellness clients—which include Zhou Nutrition, the Alzheimer’s Association and Alcon Pharma—are choosing his agency specifically because many of the shop’s staffers do not have a “traditional” health ...
Opinions expressed by Entrepreneur contributors are their own. There are massive changes on the horizon for marketing agencies, specifically with respect to digital advertising. Due to the pandemic, streaming media advertising such as connected TV ...
