Despite recessionary warnings sounding ahead of the holidays and brands tightening their belts, one area of advertising can’t seem to stop growing. Retail media is now estimated to represent 11% of total advertising spend at ...
BOSTON – Top US election security officials say protecting the nation’s voting systems has become increasingly challenging. That’s due mostly to the embrace by millions of Americans of unfounded conspiracy theories and false claims about ...
As gaming grew in popularity during the COVID-19 pandemic, advertisers are moving more and more into games to reach gamers, and ad tech companies are rising to the challenge of this new audience. These vendors ...