The digital revolution has transformed all lives in China, but it has most profoundly affected the post-1990s age cohort, which is made up of “digital natives” (hulianwang yuanzhumin). Like their counterparts elsewhere, China’s digital natives ...
Four clicks on an incognito browser is all it takes for YouTube to churn up a video about, as the host puts it, “embracing the idea of violence” in a society that “despises” what it ...
Children’s fashion is one of the more complicated areas of the fashion world. Children grow quickly and put a lot of strain on their clothes. Not to mention that children’s clothing brands have to market ...
One of the most important goals of a company is to attract customers who want to buy or use their product or service. Successful companies use lead generation to generate new customers and interest in ...
Diving letter: Unilever’s Ax men’s body spray launched a multichannel campaign bringing back the successful Ax Effect slogan that was abandoned five years ago. According to an announcement, the 360-degree push includes fresh content, packaging, ...
Social media plays a vital role in recruitment, from allowing job seekers to apply for jobs directly to giving employers a chance to snoop on a candidate’s private life. To find out exactly how social ...
Providing services for current clients is often easier for CPA firms than recruiting new clients or tailoring existing services. Although CPAs should strive to meet the needs of their existing clientele, increasing efforts to attract ...
PARIS, FRANCE – MARCH 13: A Deloitte report finds that video games are the most popular entertainment … [+] Activity for Generation Z, watching TV and movies for older age groups. (Photo by Chesnot / ...
