Here’s today’s AdExchanger.com news round-up… Want it by email? sign up here. Reach For The Stars The Trade Desk announced a new product, called Galileo, that consolidates the company’s existing first-party data solutions. The free-to-use ...
The company is right about one thing, however: to people who work in digital campaign world, the results were not exactly shocking. “I’m not surprised at all,” said Tatenda Musapalike, a former Facebook employee who ...
An overwhelming majority of the most popular Facebook posts in 2021 were posted by anonymous accounts and filled with unoriginal content, according to a new report. The study, conducted by the Integrity Institute—a new nonprofit ...
The change will preclude advertisers from targeting users based on race, ethnicity, religion, or political affiliation. Experts are already skeptical of the new policy. Facebook announced a major change to its advertising interface on Nov. ...
Facebook presents a new advertising campaign for TV, digital and audio that pays homage to small businesses and defends personalized advertising – with a small head start, thanks to voiceover support from legendary artist Grace ...
In general, Facebook’s advertising tools allow messages to be tailored to individual voter lists or to small groups based on characteristics such as age, education, zip code, income, relationship status, interests or political leanings. Above ...
Facebook’s new viral content screening system to stop fake news is a tipping point – if only the company would use it | wealth
Rob Leathern, Facebook’s director of product management, said the archive and other changes would “help prevent misuse of the company’s advertising tools.” “It is no longer possible to secretly advertise on Facebook,” Leathern said in ...
Features writer It is often ridiculed that Facebook and Google share an internet marketing duopoly. In 2004, almost six years after Larry Page and Sergey Brin started what was then Google, Mark Zuckerberg founded what ...
