GB News, the television broadcaster launched this week with the support of pro-Brexit tycoons and a mission to produce US-style news content that produces “anti-wake” news, is facing a backlash from advertisers after major consumer ...
If you sounded smart at a media conference or wanted to sell your start-up in the past few years, you’d talk about the rise of digital subscriptions. Netflix and Spotify pioneered the idea of getting ...
The impact on creative work during the Covid-19 pandemic resulted in a surge in celebratory news as marketers aimed to get the right mood in the world. But data insights firm Kantar’s effectiveness research found ...
When Grace Wells created a TikTok account last April, she was hoping to hone her videography skills while staying busy during the quarantine and maybe find a few people who would appreciate her work. Wells ...
As cryptocurrency has become more mainstream this year, it has reached the influencer world. Influencers like the D’Amelio family and Tana Mongeau have started posting paid advertisements for various digital coins and exchanges on their ...
Apple will expand its advertising business, according to two people familiar with its plans, as well as introducing new privacy rules for iPhones that will likely cripple ads from its competitors, including Facebook. The iPhone ...
According to files released by environmental attorneys ClientEarth, some of the world’s largest fossil fuel companies have used advertisements to “wash green” their ongoing contribution to the climate crisis. You describe the practice as “a ...
Apple is turning the privacy settings of its mobile ecosystem upside down. When it releases its app tracking transparency framework (ATT) with iOS 14.5 on April 26, it will shut down a data stream that ...
Facebook will soon start testing ads on its Oculus Quest virtual reality system. In the coming weeks, ads will appear in the Resolution Games title Blaston, as well as two other unnamed apps. Facebook will ...
Instagram reels get advertising. The company announced today that it is rolling out ads in its short-form video platform and TikTok rival Reels to businesses and advertisers worldwide. The ads are up to 30 seconds ...
